The Adaptive Growth Protocol.

After spending hundreds of thousands of dollars on this process, reading and studying over +200 books on human behavior, psychology, marketing, sales, direct response copywriting, and various other topics, the author decided to compose the fundamental elements that ensure effsicient growth, from the best resources and merged them under this single protocol.

The objective of this protocol is not to just help the reader with his current problems that keep him from growing his business or brand but to give him the solutions to problems that he wasn’t even aware of. Solving those will ensure growth. And not just ensure linear growth, but compounding growth especially.

This protocol focuses on fixing stubborn bottlenecks to ensure growth. To achieve that end goal, all the reader has to do is follow the proven step-by-step frameworks that are revealed and explained in this protocol in the simplest and most concise way.

You will learn and master frameworks to come up with your Adaptive Guiding Offer that is going to be your “pitch offer” and northstar guide for growth.

A framework to create your Viral Headlines — that will attract and pull qualified leads even with the shortest attention spans through the noisiest crowds.

The author (yours truly) also reveals a simple yet extremely powerful framework that explains how you can run paid ads profitably on media platforms in a way that even most digital marketers don’t even know or apply, yet it’s currently the most effective.

Nowadays, just publishing viral ads isn’t enough, hence why in the framework “Viral Sales Video”, we’ll focus on jank up sales without requiring a team of sales reps, doing hours-long sales calls, etc.

A good growth system shouldn’t require more Sales Development Reps (SDRs) to ensure growth in revenue. Because an effective growth system will focus on bringing in inbound qualified leads that are willing to be sold and onboarded fast.

The Viral Headlines will focus on bringing them in.
The Viral Sales Video will focus on doing the selling

This will allow your existing sales reps to have fewer calls while simultaneously increasing their closing rates.

Pretty much exchanging sales calls into pre-onboarding calls.

The Viral Sales Video acts simultaneously like a marketer and sales rep, at the same time, which is initially created in text format, similar to a sales script.

And later, it becomes a piece of “video content” that you create using a proven framework I’ll share.

But, I have still shared the proven scripts that your SDRs can use to prospect cold and warm leads and set appointments, and a sales script that is already proven to be effective for high ticket deals on the phone in case it’s required for the situation.

And also how you can leverage the Viral Sales Video to come up with viral organic content ideas to grow your media channels and turn hesitant warm leads into trusting customers, leveraging A.I. and much, much more.

This protocol is not sequential, nor does it have the goal to be consumed sequentially.

Plug yourself in wherever you have to be, and reap the rewards of the knowledge inside this protocol.

The author himself alone, single handedly, without having to hire a single person, contractor or team, has been able to spend over millions on media platforms - profitably.

And this for multiple offers in different niches, industries and businesses.

So…

Just like any other vision or goal, everything starts with thinking, analyzing, and researching. That is why we do that exactly in the first chapter: A: A Growth-Oriented Market Research.

But before we start answering the Market Research questions, we need to decide on the fundamentals first. We have to decide the right path, before we take a single step.

To do that, we have to narrow down on a single Customer Core Desire and a single Relevant Trending Force. Once we’ve done that, then we can start with this protocol and answer the questions in the Growth Oriented Market Research section and so on.

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